Showing posts with label Marketing oneself. Show all posts
Showing posts with label Marketing oneself. Show all posts

Friday, December 12, 2008

Effectively Writing a Concept paper

A concept-paper is one (paper) that carries a concept. Much as paper is singular, when written on, they turn out to be approximately between 2-4 pages (one sided), while a concept is a set of related ideas to be acted upon to cause reality effect.

The ideas being on paper wraps up the term concept-paper. The paper shows systematic steps to be followed over a given period of time in pursuit of the goal, or main objective. Some planners attempt to show the fate of old work-force and assets at the end of the project.

Different options are taken that include; laying them (workers) off, training and recruiting them for the new project phase, recommending them to sister organizations or transferring them to areas -where old project is still running.

As for the assets, often auctioning is done to get rid of them. Winning a grant comes with excellent concept paper writing. Its quality could significantly affect success with donors positively. The following tips could be of help -developed after comprehensive reviews of donor needs.

Being brief and focused

Easy to read and understand

Begin with project title

On the same page (first page) indicate area (s) of operation, organization or business name, physical address, then the name, title, phone and email of the contact or primary person

Give an introduction about the entire document. It can be a summary of entire document -sometimes bundled as introduction/background. It is important to show supportive statistics to help build interest and confidence from funding representatives.

Purpose: -indicate problem to be taken advantage of and justification -backed by some statistics.

Project description: -showing the goals and objectives. Objectives are measurable outcomes relating to the goal. They must be realistic and achievable.

Activities: -indicating the steps or pathways for project development. These too must be related to the project objectives and goal.

Target group, area of coverage and population size be considered,-history and projected sustainability of clientele base, competitors present and uniqueness of services or products.

Partnership and Collaboration: organizations to work with, where to consult and seek help, or to merge resources for a common activity.

Show anticipated benefits and out comes, the significance or relevancy of the project -putting in mind the beneficiaries

Critical, also, is the monitoring and evaluation tool that give extent of achievement under given indicators for such achievement. It tells us whether goals were met or not. There must be coherent system of record keeping and activity or events monitoring. Challenges, then, get brainstormed about to clear organizational way to the goal.

Still, as part of measuring success, evidence of impact in form of photos and stories too are kept. Impact assessment while in contact with community are carried out. As well show the indicators of such success.

Then organizational or project strength and weaknesses -while figuring out how to get rid of the challenges or weaknesses as opportunities). Give some references of organizational or project achievements so far (if any) and statement of management competency.

Inputs and support resources: show the quality of human resource and assets required

Indicate costs for organization or project development processes, items or input (s) and time within which to make accomplishments. Showing the details of the budget to include; cost of items and services or activities, of what quantity, and total cost.

Summary of organizational or project management structure -best if team players attached their brief Curriculum Vitae (CV)

Show referees, recommenders, or promoters (at least three).

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